今日访谈：网站排名是由什么决定的？2024/5/20

情非得已

　　说到网站排名，那么必不可少的肯定就是网站了，做seo推广的seo人都知道，基本上所有的推广工作是在有了网站的基础上来完成的，网站排名由以下的几个因素来决定。

　　一、关键词+链接

　　关键词+链接：关键词大家都不陌生，因为不管在哪个搜索引擎或者和短视频，新媒体平台甚至是社交软件当中都是有关键词的存在的，比如：深圳的欢乐谷好不好玩，而欢乐谷就是关键词。

　　你通过超链接的方式，给某个关键词加上链接就是关键词+链接。

　　二、链接

　　链接它分为三种类型：

　　内链：是指自己网站内部的链接，比如说你给资讯文章中的某个关键词添加超链接然后链接到网站的首页或者是其他的页面就叫内链。

　　外链：是指将自己网站的链接展现在其他的平台上，可以通过在其他平台的链接跳转到自己的网站上的就是外链，比如说你分享了一个文章到微信，和其他平台，别人通过文章中的链接跳转的你的网站上就叫外链。

　　友情链接：是指双方企业相互交换网站链接，链接在对方的网站，比如说我跟你交换了链接，我们都把对方的链接呈现在自己的网站上就叫友情链接。

　　三、标题+关键词+描述

　　标题+关键词+描述是网站排名的三个要素，如果说这三个因素占了排名因素的100%，那么标题至少要占到50%的比重，关键词是有15%的比重，描述是30%的比重。

　　标题的重要性，我们都知道因为别都是通过你的标题才会来点击和浏览你的文章，标题的好坏是起到了决定性的作用。

　　好了以上就是今天的分享了，如果各位小伙伴们有更好的网站排名优化方法和技巧，欢迎在评论区留言互动哟。


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